Make mine a pint, and a Foursquare check-in

Wetherspoons Four Square

Post-Facebook Places, it’s not as if proof is really needed that location-based social media applications went mainstream this year.

Nevertheless I was surprised to see this Foursquare poster in the door of a local Wetherspoon’s pub recently. It turns out the pub chain has been running the promotion since September in its 780 establishments across the UK.

The company has taken the responsible, and cheaper, option of only applying the 20% discount you win by becoming ‘mayor’ of your local to food purchases rather than the drinks bill.

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