Deciding there’s no harm in preaching to the choir Twitter last week made a push to get more journalists to use its service.
At this stage of Twitter’s growth it’s unlikely to win over those unconvinced of its merits, but it still stands as a useful primer to those starting out and as a revision guide for more seasoned hands.
Not wanting to under-sell itself the company says “all journalists” can use Twitter to “find sources faster, tell stories better, and build a bigger audience for their work”. Naturally it won’t tell you not all journalists want to use Twitter, but that’s probably beside the point.
Nevertheless, the new Twitter guide does offer a counterpoint to Facebook’s recent drive to increase use of its service by journalists.
Twitter’s real ace in the hole could be its forthcoming integration in iOS 5, the next version of Apple’s operating system for iPhone and iPad. The change will mean users will be able to tweet with a single tap from Twitter-enabled apps, including Apple’s own apps—Camera, Photos, Safari, Contacts, YouTube and Maps.