I like to follow a lot of people on Twitter. It seems the best way to listen effectively, and of course helps with building up your own followers.
But the PMLiVE Twitter account @tmeek87 and I run has not been able to follow anyone new for a few months because of a Twitter rule that caps the number of accounts you can follow at 2,000 until you attract an unspecified number of followers.
It’s called ‘aggressive following‘ apparently, and not a good thing in Twitter’s eyes.
That’s all well and good when it comes to accounts that follow 2,000 people and have single-digit follower numbers, but it’s enforced rather rigidly.
Not until we attracted somewhere in the region of 1,900+ followers was the following block lifted, giving us the chance to follow more people back.
Of course, social media is not just about the numbers, certainly not the obvious ones.