Digital Intelligence in PME, September and October 2012

Digital Intelligence column PME Oct 2012Time for a quick roundup of my recent, new look, Digital Intelligence columns from PME.

The magazine got a gentle redesign in September and, in keeping with this, I started taking a longer, more thoughtful look at issues in Digital Intelligence.

First up was a critical look at the usability and discoverability of pharma content in September’s PME followed, in the October issue, by some thoughts on Boehringer Ingelheim’s Facebook game Syrum.

The digital pharma news that previously made up the Digital Intelligence section can still be found online in the Digital Intelligence blog and, playing around with Delicious tag bundles, links to blog highlights are featured each month.

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