Archive for category Facebook

Slower speeds for faster growth as online firms continue adapting to India’s mobile market

World Bank cellphone mobile India

Community meeting in Aurangabad, India (Pic: World Bank)

To describe the growth of the internet in India as explosive probably downplays the rate of change taking place.

Every second three more Indians come online for the first time, adding another 10,000 people every hour to the country’s online user base.

So it’s no surprise that internet firms – particularly those of a social nature – are working hard to overcome barriers to access that range from low-powered phones to 2G connections to very little data. Read the rest of this entry »


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Facebook Live and the new television – from Steve Reich to the US vice presidential debates

Steve Reich Different Trains London Contemporary Orchestra Facebook Live

Last week I happened upon a live performance by the London Contemporary Orchestra of Steve Reich’s hypnotic and moving Different Trains.

Broadcast via Facebook Live from Edge Hill station in Liverpool, the stream – which can be viewed at the end of this post – attracted around 1,800 viewers from around the world, and has so far been viewed over 143,000 times. Read the rest of this entry »

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UK millennials and social media – Facebook still dominant for reach and engagement

Millennials social media mobile texting

Thinker, Texter, Reader (Flickr: @Michael Coghlan)

UK millennials are Europe’s heaviest users of social media, according to new research by comScore.

The research company takes a pretty broad definition of the generation that currently fascinates advertisers the most, bracketing them as 18-34 year olds. Read the rest of this entry »

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Time to check your privacy settings, Facebook’s Graph Search has landed

Facebook Graph SearchThe impact of Facebook’s new Graph Search feature will likely take some time to appreciate, not least because it is currently in “very limited beta”.

The initial launch is restricted to just four areas – people, places, photos and interests – but already it feels like the feature is intended to be all things to all people.

Indeed, the disparate suggestions from the social network on how Graph Search could be used, ranging from dating to music suggestions to restaurant advice, give an indication of the scale of Facebook’s plans, if not users’ actual desire to search their friends’ information on such a fine level.

One audience group the company is particularly keen to win over is journalists and it looks at how journalists can use Graph Search in some detail. Read the rest of this entry »

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Digital Intelligence in PME, September and October 2012

Digital Intelligence column PME Oct 2012Time for a quick roundup of my recent, new look, Digital Intelligence columns from PME.

The magazine got a gentle redesign in September and, in keeping with this, I started taking a longer, more thoughtful look at issues in Digital Intelligence.

First up was a critical look at the usability and discoverability of pharma content in September’s PME followed, in the October issue, by some thoughts on Boehringer Ingelheim’s Facebook game Syrum.

The digital pharma news that previously made up the Digital Intelligence section can still be found online in the Digital Intelligence blog and, playing around with Delicious tag bundles, links to blog highlights are featured each month.

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Facebook’s imperial phase

There’s no shortage of global ambitions at Facebook, but the changes it’s due to make next week look set to catapult the social network into a whole new imperial phase.

It has always had a rather bullish attitude to both competitors and, somewhat more surprisingly, its own users.

New launches are designed to attack emerging threats, whether through the addition of the newsfeed (Twitter), Places (Foursquare) or by refining Friend Lists (Google+). Read the rest of this entry »

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The Netherlands – a world leader on Twitter and LinkedIn

A new Comscore study of social networking in The Netherlands shows the country to have a unique place in the online world.

For a start it ranks number one around the globe for use of Twitter and Linkedin – each of the two sites attracts more than one in four Dutch Internet users during the course of the month.

What’s curious about this dual position is that while the top ten countries for Linkedin penetration are either English-speaking or in Western Europe, the top countries for Twitter are much more diverse – after The Netherlands come Japan, Brazil, Indonesia and Venezuela. (See the lists below for the full run down.) Read the rest of this entry »

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