Going local – Facebook and Google re-think news that’s near you

Going local - Facebook and Google re-think news that's near you

Local newspapers may soon be in line for a boost from an unlikely source, after Facebook decided to place greater prominence on local news even though it’s downgrading other Page content.

The social network recently de-prioritised news – and posts from seemingly any other Facebook Pages – from the newsfeed in favour of posts from friends.

But in something of an apparent volte face it will now also have a focus on “topics that have a direct impact on you and your community”, as head of news product Alex Hardiman and head of news partnerships Campbell Brown put it. Read the rest of this entry »

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Art selfie app sees Google Arts & Culture go viral

Google Arts Culture Selfie matching app web

Google has done some amazing work in arts and culture, offering virtual access to some of the world’s greatest museums, art galleries and historical sites.

From the Musée d’Orsay in Paris to Amsterdam’s Rijksmuseum and the Uffizi Gallery in Florence, they’re all available to explore online.

But the company, which says it’s always looking for new and creative ways to connect people with arts and culture, appears to have a masterpiece of its own on its hands. Read the rest of this entry »

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Can graphic design save your life?

The Wellcome Collection Can Graphic Design Save Your Life

From the Bayer cross to anti-smoking cartoons, Can Graphic Design Save Your Life? covers a lot of ground in a relatively small space.

The provocatively titled Wellcome Collection exhibition best lives up to its questioning title when it looks at design’s role in public health initiatives.

The Don’t Die of Ignorance AIDS campaign remains chillingly effective, even after 30 years. The appearance in the exhibition of the tombstone prop from the 1987 UK campaign’s leaflets is a sobering reminder of the devastation the disease was causing. Read the rest of this entry »

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Voice disruption, messaging changes, visual search and other technology and media trends for 2018

Reuters Institute for the Study of Journalism’s Journalism, Media, and Technology Trends and Predictions 2018

The Reuters Institute for the Study of Journalism has a new report out today that offers a potential roadmap for technology in 2018.

Although its predictions predominantly cover the future of media and journalism, Journalism, Media, and Technology Trends and Predictions 2018 also contains much food for thought for those in communications and marketing too.

This is what caught my eye, though there’s certainly more to digest. Read the rest of this entry »

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Digital Music roundup: Apple buys Shazam, Spotify to go public, UMG deals struck, Goodbye Groove

Apple buys Shazam Nicolas Nova Fickr

Apple acquires Shazam, Spotify prepares to go public, Facebook strikes UMG rights deal – as does YouTube, Microsoft shuts down Groove

Apple has acquired Shazam in a deal worth a reported $400m. The UK company, which was already integrated with Siri, is best known for allowing users to identify music via their smartphone or computer, but it also has an AR platform and visual recognition technology. Read the rest of this entry »

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Reality bites for Uber, Facebook and Twitter

US Army Camp Taji obstacle course

The world’s largest taxi company Uber owns no vehicles, begins an oft-quoted observation from 2015 on the digital disrupter and its peers Facebook (no content), Alibaba (no inventory) and Airbnb (no real estate).

Fast forward to the last couple of months and there are increasing signs that disruption will no longer absolve you of real-world responsibilities.

Notably Uber – ownership of vehicles or not – was found to be a transportation service in a strict, legally enforceable way by the EU’s top court, opening it up national regulation across Europe. Read the rest of this entry »

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The ugly and the bad, but also the good, as seen in Google’s 2017 Year in Search

Google search trends 2017

The world’s search history is a revealing repository, and this year’s reveals a lot about how bad 2017 was.

From Hurricane Irma to Las Vegas Shooting, North Korea to Harvey Weinstein (and Kevin Spacey and Matt Lauer…), Google’s global search trends paint a pretty dismal picture of the year. Read the rest of this entry »

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