2010: a ‘game-changing year’ for mobile

More usually associated with measuring the desktop and laptop-based online world, Comscore today released its first report on the mobile landscape.

The Comscore Mobile Year in Review covers the US, the top 5 European markets and Japan, and looks at the changes driven by smartphone adoption, 3G penetration and unlimited plans.

Casting their eye over 2010 the analysts recount a “game-changing year” for mobile, as its very definition expanded under the weight of technological innovation in tablets, e-readers and other connected devices.